As major transport hubs of the Top End and Central Australia, Darwin International Airport and Alice Springs Airport are the gateways to the Northern Territory. Offering a premium advertising environment with a captive audience of up to 2.7million passengers each year (pre-COVID).
Digital and traditional advertising mediums are concentrated through the terminals in high dwell, high traffic areas to maximise campaign exposure.
After a challenging 2020 for the aviation industry Airport Development Group is seeing a steady increase in flights and passengers, closing the gap towards pre-COVID numbers.
*Source: ADG Travel Intention Survey November 2020
- Up to 2.7million passengers per year captive audience
- Major gateways to the Northern Territory - Darwin & Alive Springs
- Premium advertising assets including the Northern Territory’s only large format digital roadside billboard
- 85% of business travellers see advertising at multiple touch points*
- 85% would respond to an airport advertising message*
- 90% advertising awareness in an airport environment*
*Source: 10 Reasons Why Airport Advertising Works JCDecaux
- Business 34%
- Holidays 45%
- Visiting Friends and Relatives 17%
- Other 4%
*Sources: Tourism Research Australia Tourism Forecasts 2019
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High definition LCD and LED screens will make your message dance with either static or animated content.
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Larger than life, Ambient advertising makes a lasting impression. With sites strategically placed at multiple points throughout the terminal to maximise brand presence, frequency and impact.
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6x3 metre weatherproof outdoor external billboards located along the Stuart Highway (great for targeting locals and interstate visitors arriving by car also)
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Compliment in terminal campaigns and increase market reach with our airport social media platforms.